True to our ethnographic heritage, our videos deliver content on how consumers engage with products, brands, retailers, restaurants, and more.

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The Health & Wellness Journey

Shelley Balanko, Senior Vice President, Business Development at The Hartman Group describes the consumer health and wellness and journey and how in 1985, health emerged as a narcissitic focus on "looking good" best represented by Jane Fonda and...

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 Walmart and ALDI and Lidl, oh my!

Walmart and ALDI and Lidl, oh my!

Walmart is retooling its deep-discount pricing strategy to stave off competition. But is low pricing enough?

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